Stretch Brand

What does it take to start and grow a profitable Internet business?  

While there are many facets to growing a profitable business online, there’s one thing you must have in place…a plan of action or course to keep you on track.  Without a business plan, there’s no way to determine if the actions you are taking are leading toward your intended goals are keeping you from growing and developing into a thriving business. 

Any successful business has in some fashion adhered to…

Gone are the days of opening a store and waiting for customers to walk in, using your personality as much as quality products and pricing to convince them to buy from you. Gone are the days of buying into a franchise of a known retailer or service provider and benefiting from their name and reputation. Here to stay is the competitive struggle of operating an internet based business.

When a person agrees to buy into what amounts to a franchise of…

Wouldn’t you like to have a successful website, as profitable as the “Giants” of the Web? Just take a look at Yahoo!, Amazon, Google, eBay, MSN and so many others. You’ll notice certain patterns you could follow to succeed.

You hear often that you need a niche to have a successful online business. You also find plenty of “instant success” ebooks promising you the moon, the stars and a kingdom on the Internet. Nothing happens overnight. The Web giants don’t base…

Heck, until recently I didn’t really understand the true power of Twitter so I figure this would be a good place to clear it all up.

For the purpose of this article let’s take a quick look at the Internet landscape and compare it to something we can all relate to … The city you live in right now.

Think about the parts of town where you go to find things to buy, whether it be a mall, a strip mall, or even the market where companies…

A herd of cows are funneled into a chute waiting for the brand of their owner. Either a metal brand is heated in the fire or an electric brand is used to send a distinctive smell into the air. To some this may seem inhumane, but once the scar is healed it provides everyone with the visual knowledge of whom the cow belongs to.

A wife and husband exchange rings on their wedding day. Those rings are a visual brand indicating…